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HYBRID CREATIVE

Design and illustration by Karen Lilje
  • visual identity & digital design
  • Editorial & book design
  • Illustration & animation
  • About

Five Tips Animation

This corporate animation was commissioned by The Smart Train during the Covid 19 pandemic to share their 5 tips for coping with work. The digital illustrations were inspired by the visual identity developed by Hybrid creative when working on their book The Smarts. All frames and sequences were illustrated by Karen Lilje and the animation was then done in Adobe AE by Hein Shultz.

UNICEF anti-crime

These simple digital illustrations were created to accompany strong messaging against violence and criminal activity for UNICEF Somalia. The illustrations were used in printed and digital communication.

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Burning Animation

This fun animation was created for MbongiWorks, a Johannesburg based branding company. The animation was first mapped out on paper, sketched up frame by frame and then digitally illustrated in Illustrator. The final animation was composed in Photoshop to create a gif that could be shared on various platforms.

The fire concept for the animation came from the name of the company, which means storytelling. In Africa the best stories are shared around a campfire and the best ideas often start as a sketch on the back of a matchbook.

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FHM Magazine

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Research ICT Africa

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Home Living

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Botanical Gift Wrap

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Dogapult

There were two city dogs, who were friends of a sort. One was long and thin and the other fat and short.

Two dogs involve a group of mischievous cats in their attempt to catch some cheeky hadedas in this hilarious read-out-loud story that will have you laughing-out-louder at its playful magic and crazy inventiveness.

All illustrations have been created by hand, using acrylic on board.

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Come Back Cat

This fun book about a playful cat was illustrated as part of the Book Dash initiative. All illustrations for the 12-spread book were painted using using acrylic on board … within a 12 hour intense workshop. The resulting artwork is filled with wonderful spontaneity and expression.

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Wash Week

This predominantly wordless narrative is a charming, humorous and playful tale about a week in the life of someone trying to get their laundry dry while the weather doesn’t play along.

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Christmas Zoo

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Festive greetings

Customised hand lettering was developed for this range of Christmas cards. The designs are tactile and illustrative with a sense of playfulness.

The range of cards was designed for the local and tourist retail market in South Africa, and include festive greetings in all official languages.

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Back to Illustration & animation
tst-covid-anim-1.jpg
1
Five Tips Animation
unicef-illustrations-03.jpg
7
UNICEF anti-crime
thumb-fire.jpg
6
Burning Animation
editorial-thumbnail.jpg
3
FHM Magazine
corp-illus-thumbnail.jpg
4
Research ICT Africa
home-thumbnail.jpg
3
Home Living
christmas-thumbnail.jpg
3
Botanical Gift Wrap
Dogapult Cover.jpg
4
Dogapult
cat-thumbnail.jpg
4
Come Back Cat
wash-week_thumbnail.jpg
5
Wash Week
zoo-thumbnail.jpg
2
Christmas Zoo
christmas-thumbnail.jpg
1
Festive greetings

The copyright of all design and illustration belongs to Karen Lilje unless otherwise indicated.